Databases by Subject: Marketing

Industry Surveys & Market Research Reports
Business Insights: Essentials 
Euromonitor Passport GMID 
Forrester Research 
Gartner Group Resources 
IBIS World Industry Market Research 
MarketLine Industry Profiles via Business Source Premier (EBSCO) 
Mintel Reports (Registration Required) 
Plunkett's Research Online 
Richard K Miller & Associates (RKMA) 
Sports Business Research Network (SBRNet) 
Standard and Poor's Net Advantage 
Articles
ABI/Inform Global (ProQuest) 
ABI/Inform Trade & Industry (ProQuest)  
Business Insights: Essentials 
Business Source Premier (EBSCO) 
Communication and Mass Media Complete (EBSCO) 
Elsevier ScienceDirect -- College Edition 
JSTOR 
Management & Organization Studies from SAGE 
PROMT (InfoTrac) 
Social Science Citation Index from Web of Knowledge (Registration Required for Off-Campus Use) 
Consumer Demographics & Market Segments
Ad$pender 
Consumer Expenditure Survey 
Demographics Now 
Euromonitor Passport GMID 
Local Market Audience Analyst (LMAA) via SRDS: Standard Rate and Data Service 
Mediamark/MRI+ (Registration Required) 
Mintel Reports (Registration Required) 
Richard K Miller & Associates (RKMA) 
Statistical Abstract of the U.S. (ProQuest) 
U.S. Census Data